Felxibility is a synthetic data benefit agile teams can't work without. You can create, share and discard synthetic data at will. It is as good as production data and capable of improving data quality. You can even modify existing data sets, e.g. to correct for present bias. You can downsize gigantic datasets to more managable, yet representative versions. The end goal is to
increase data consumption across all of your teams in full compliance with the strictest data privacy regulations and policies.