Behavioral analytics is a hard nut to crack due to the nature of behavioral data. Behavioral datasets are complex, huge and notoriously hard to anonymize. They are also the most valuable ones, containing true business intelligence. However, they are increasingly locked away for privacy reasons. Worse still, some companies use sensitive datasets like transaction data, geolocation data or records of customer conversations in non-private ways. In the Synthetic behavioral data for analytics handbook, we offer the tried and tested synthetic data solution. Download the ebook to learn:
- why behavioral data is crucial for business intelligence
- what is the curse of dimensionality
- how deep neural networks generate advanced synthetic data
- what real life examples of synthetic behavioral data look like
- why synthetic predictions should guide your business decisions
This white paper is based on research supported by the "ICT of the Future" funding programme of the Austrian Federal Ministry of Climate Action, Environment, Energy, Mobility, Innovation and Technology.
